Digital Trends | MIN READ

Advantages Of WordPress Website Design

Ariane Alyerunga

May 20, 2020

WordPress accounts for about 33% of all the world’s websites, from simple personal blogs to large complex sites belonging to major corporations like Microsoft, The Times, Microsoft, and NBC. WordPress is one of the few site builders and content management systems that users can acquire and install at no cost. Its unique capabilities position it as one of the most popular content management systems currently available.


WordPress vs. its rivals

WordPress comes first in a list of the three most commonly used website development packages in the world, followed by Joomla and Drupal. All can be downloaded at no cost, and they come with several add-ons for specialized functions. They can all be modified to suit the needs of individual users. However, Drupal and Joomla require a considerable level of technical knowledge and familiarity with HTML, CSS, and PHP. WordPress allows web designers to work with those languages as well, but as opposed to Drupal and Joomla, it is designed to appeal to beginners, so they can set up websites quickly without prior knowledge of HTML and CSS code.


Flexible and adaptable

Though WordPress was originally created to support blogging and similar kinds of digital publishing, it currently supports a vast number of websites with diverse needs. WordPress is currently used to run websites for multinational conglomerates, small businesses and personal blogging platforms. WordPress can power full-service e-commerce stores, display a portfolio, or even run a social network. Regardless of a company’s requirements, the core WordPress package can be modified to provide the required functionality. Thanks to the openness of its source files and its many themes, WordPress is endlessly customizable.


It is easy to use, even for beginners

You can install WordPress and have it fully operational in a few minutes, even without any technical knowledge. All users need is a domain name and Webhosting account. WordPress can be installed free of charge through a WordPress hosting provider or uploaded directly from From there, an intuitively convenient administrator dashboard will present all the features needed to modify site headings, layouts, pages, and so on.


Multiple themes

WordPress themes give users vast options for altering the appearance and functionality of their websites. Many of these are can be acquired through an in-built theme directory, and thousands more can be bought from third-party designers in various parts of the world. Once installed, themes may be previewed and activated at any time to enhance the website’s look.


Extended functionality through plugins

WordPress comes with all the requirements for a basic site. However, many users may want specific capabilities that don’t come with its core files.  The WordPress plugin directory offers hundreds of plugins. These are small applications that allow a website to perform specialized tasks. They allow users to add features like galleries, shopping carts, pop-ups, and many more, provided that they are compatible with the currently installed version of WordPress. Users can also purchase custom plugins from independent developers. They can be activated, deactivated, or uninstalled as required.


WordPress sites rank high on Google

Proper site structure is important for good rankings on Google and other search engines like Bing and Duck Duck Go. WordPress usually rank well for their keywords, mostly because they are continually updated and because WordPress comes with several tools and plugins to optimize its content for search engines.


WordPress websites are responsive

Following updates to its rank algorithm, Google favours websites optimized for mobile viewing more than those that aren’t.  WordPress themes are responsive. It also offers plugins that achieve the same function. This leads to a higher position in Google search engine results.


WordPress websites have inbuilt blogs

Since WordPress is a content management system, it has several features that simplify the publication of content. One of these is a blog feature that can be accessed from any device, so website administrators who need blogs on their websites need not create them separately. The tool has other uses besides blogging. Websites that do not need a blog may use it to post updates, press releases and urgent announcements.


Community support

Because WordPress is an open-source platform, it is supported by a dedicated community of people from all over the world. The WordPress community provides themes, plugins, and critical security patches. The community also organizes outreaches, and they host WordPress camps in various camps around the world. This establishes local groups that keep the global community thriving.


Load time

Although WordPress isn’t the fastest website software available, it is leaner than many others. In fact, it loads remarkably fast if there aren’t any bulky design elements and plugins. With a Content Distribution System and cache plugins, you can increase your word press site speed even more.



WordPress has often received criticism for not being secure. However, as is the case with any form of technology, nothing is entirely breach-proof. If WordPress website is built the right way and properly maintained, then it will be secure. As mentioned earlier on, the WordPress core files, as well as its plugins and themes receive constant updates to safeguard security. WordPress often releases mandatory security updates as well. All these strategies make it one of the most secure web design platforms available.

WordPress runs on over nearly a third of all CMS-driven websites, and it is not hard to see why. WordPress provides the essential tools for website design to everyone at no cost. It is a platform that both experienced developers and amateurs can use with little difficulty. With a wide array of themes and plugins to enhance its functionality, WordPress works for all kinds of websites.

If you lack the time to build your website or would like to have it done by a professional agency, there are several digital marketing agencies that offer WordPress design in Uganda. Their design teams will help you create a website that perfectly suits your unique needs.

After you’ve tried it, you’ll understand why WordPress is so popular. There are plenty of people using it already, and if you’re not sure of yourself you can always get the help you need from a professional.